Nutrition coaching software
Nutrition coaching software with AI built in
ProCoach is nutrition coaching software with meal plans and macro targets built in. Clients snap a meal photo and AI estimates the calories and macros.
Build meal plans and macro targets, let clients analyse meals with a photo, and run check-ins, messaging and payments from the same place.
Updated August 2026

Chocolate Mango Protein Smoothie Bowl
498 kcal
60g38g18g

Salmon and Avocado Egg Scramble
338 kcal
29g9g22g

Teriyaki Chicken Rice Bowl
553 kcal
41g51g19g

Spicy Shrimp and Avocado Bowl with Cauliflower Rice
505 kcal
32g21g32g

Mediterranean Cottage Cheese & Berry Bowl
525 kcal
42g58g16g

Healthy Chicken Burger with Potato Wedges
506 kcal
33g53g18g

Creamy Berry Protein Bowl
515 kcal
56g49g15g

Citrus Herb Chicken with Garlic Brown Rice
630 kcal
75g27g23g

AI
meal photo analysis built in
Unlimited
clients on the Growth plan
$0
to start
Everything in one place
Meal plans in minutes
Build and reuse meal plans with a full food library. AI helps you draft faster.
AI meal photo analysis
Clients snap a photo of their plate and AI estimates calories and macros on the spot.
Macro tracking
Set targets per client and watch adherence through daily logs, without a second app.
Check-ins and habits
Automated check-ins collect weigh-ins, photos and updates on your schedule.
Training too, if you want it
Full training programming is in the same app, so hybrid coaches need only one platform.
Payments included
Request and track client payments through Stripe.
Simple pricing
Free
$0
to start
Starter
$29/mo
20 clients · billed annually
Growth
$58/mo
unlimited · billed annually
Every plan includes the client app, training and nutrition tools and messaging
Common questions
01Does ProCoach replace MyFitnessPal for my clients?
Clients track meals and macros inside ProCoach itself, next to their plan, check-ins and chat, so there is no second app to manage.
02How does the AI meal analysis work?
A client photographs their meal and AI estimates its calories and macros. You see the logs and adjust their targets from your dashboard.
03Can I coach nutrition and training together?
Yes. Training and nutrition live in the same plans, the same client app and the same dashboard.
04What does it cost?
Free to start. Paid plans start at $29/mo billed annually ($39 monthly).
Comparing tools?
More for your setup
Get started
Free to start
No card required, upgrade only when you need more clients, programs or team features
Available on mobile