# Fitness coaching software without the add-on bill
ProCoach is fitness coaching software that combines training plans, nutrition, automated check-ins, messaging, bookings and client payments in one platform, with flat pricing that starts free and never charges per client.
Most platforms sell nutrition, payments and automation separately. ProCoach puts them in one plan, at one price, whether you coach online, in person or both.

_Updated August 2026_
## What you get
- **Everything in the plan** — Nutrition, payments, AI and bookings are included, not sold back to you as monthly extras.
- **Online, in person or hybrid** — Run remote clients, floor sessions and group classes from the same roster and the same calendar.
- **Plans you build once** — Save any program as a template, then assign and adapt it for the next client in seconds.
- **Accountability on a schedule** — Automated check-ins collect weight, photos, measurements and answers on the days you choose.
- **Payments without a middleman cut** — Connect Stripe and charge your clients directly.
- **Grow into a team** — Add coaches and staff to a Space with roles when you stop being a one person business.
## Pricing
- Unlimited clients on the Growth plan
- $29/mo billed annually, everything included
- $0 to start, with no card
## Questions
### What is fitness coaching software?
It is the system a coach uses to program training, set nutrition, track client progress, communicate and collect payments, instead of running a business across spreadsheets, chat apps and invoices.
### How much does ProCoach cost?
Free to start. Starter is $29/month billed annually ($39 month-to-month) for up to 15 clients, and Growth is $58/month billed annually ($79 month-to-month) for unlimited clients.
### Does ProCoach charge per client?
No. Pricing is flat within each plan, so your bill does not climb every time you sign someone.
### Can I use it for in-person clients?
Yes. Session bookings, group classes and in-person check-ins are built in alongside the online tools.
### Is nutrition coaching included?
Yes. Macro targets, meal plans and AI meal photo logging for your clients are part of every plan, including the free one. Building programs and meals with AI comes with Starter and Growth.
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Canonical page: https://procoachapp.ai/fitness-coaching-software
Full site summary for agents: https://procoachapp.ai/llms.txt